Intro: I have come into contact with these kinds of online marketing means, so I will talk about my own experience.1 、 SEOFirst of all, let's talk about seo, that is, search engine optimization, that is, Bai
I have come into contact with these kinds of online marketing means, so I will talk about my own experience.
1 、 SEO
First of all, let’s talk about seo, that is, search engine optimization, that is, Baidu to optimize the keyword ranking of the website, as long as there is a search engine then seo has the opportunity to display talent, it is also a kind of network promotion means that small and medium-sized enterprises attach importance to at present, the development direction of seoer is seo supervisor, network marketing manager, website operation, website planning and so on.
2 、 SEM
Sem, also known as search engine marketing, includes free promotion means, that is, the seo, of the website, as well as paid promotion means, Baidu paid promotion. The general enterprise two kinds of promotion means will do at the same time, the website seo is to do a good job of the keyword deployment of each web page, reasonable arrangements for editors to add original content, good links within the site, and then the orderly growth of links outside the station, the direction of development SEM supervisor, website operation, planning and other positions.
3. New media
At present, the new media is relatively hot, and major enterprises are also recruiting talents in this respect. They are generally responsible for the content operation of Wechat official account, Jinri Toutiao, 100 accounts, short video and other platforms, and the requirements for new people are not high, so the competition will be more fierce, and there will be new media commissioners, new media operation directors, and other positions in the direction of development.
At present, there are still more people engaged in the ecommerce industry, but there are also mixed good, mixed poor, that is, to do Taobao and Tmall, the development direction has the operation specialist, the operation director, the store manager and so on position.
In fact, every position has competition, but also has a future, which depends on which network marketing means we are more interested in, as long as we use our heart to specialize in the future.